Fiction

Where The Poppies Now Grow – Hilary Robinson, Martin Impey

Lead: 10 Excite: 27 Amaze: 27 Direct: 29 This is a richly illustrated children’s book about two boys and their experiences in the First World War. The trailer shows a series of watercoloured paintings from the book always sweeping using a Ken Burns effect to give motion. Strong narrator with background music of a treble

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Shh! We Have a Plan – Chris Haughton

Excite: 24 Amaze: 6 Direct: 7 Brilliant little trailer in its simplicity. Love that the indication the plan has failed is sound effects and the bird flying away. Found this trailer on www.bookreels.com Lead Analysis Lead None Excite [interest] Bold graphics combines with simple animation and music. Setup is obvious. Sound effects add. Amaze [hook]

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Pride and Prejudice and Zombies: Dawn of the Dreadfuls – Steve Hockensmith

Crearted Mar 15, 2010 – May 2021 – 702,691 views Lead: 45 Excite: 73 Amaze: 6 Direct: 14 notes Lead Analysis Lead Cliché soldier recruit pep talk building up to the line “Are you ready?” Excite [interest] Then the reveal that the students are girls with absolutely no fighting prowess. Build as the girls progress

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I Am Half-Sick of Shadows – Alan Bradley

Two different trailers for the same book from the same publisher in United States and Canada. The content is basically the same message but a different approach was taken in each. The trailers are level 1 trailers with basic animation. Random House US Random House Publishing Group. Lead: 23 Excite: 18 Amaze: 10 Direct: 5

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