Lead: 9 Excite: 33 Amaze: 8 Direct: 10 Great premise, an Oliver Twist with time travel. The trailer grabs you with an interesting visual and the lead. My first Fav from the 2015 CANSCAIP trailers. The trailer opens with a video of an older pocket watch interior. If you listen closely there is ticking in […]
Time Snatchers – Richard Ungar Read More »
Lead: 13 Excite: 72 Amaze: 6 Direct: 11 Most of the trailer is spent describing the ordinary world – day in the life of Midnight, Texas. Interesting use of titles floating like they are positioned in 3D space. The video moves along smoothly and quickly. The first 45 seconds is introducing the town of Midnight,
Midnight Crossroad – Charlaine Harris Read More »
Excite: 1:20 Direct: 15 I love the concept of this trailer. It was easy to produce using simple video editing with title overlays. The unusual approach gives a plot line summary in a humorous way and unusual for a trailer no music. My only suggestion is at 1:35 it is a bit long. Edited closer
A is for Angelica – Iain Broome Read More »
Lead: 5 Excite: 30 Amaze: 9 Note: If you google (2015) “book trailer video” the Huffington Post article is on the first page. This is the first video listed. Good or bad it got attention in a large article. Huffington Post – Book Videos: 19 Of The Best And The Worst (VIDEOS) Number one in
Buying Cigarettes for the Dog – Stuart Ross Read More »
Excite: 21 Amaze: 3 Direct: 6 A great example of a cinematic (movie like) trailer with humorous misdirection and all in 30 seconds. The trailer got a lot of buzz and has been seen over 40,000 times as of May 25, 2014. This is the trailer that I usually start my workshops with. Brilliant piece
Kill You Twice – Chelsea Cain Read More »
Excite: 35 Amaze: 9 Direct: 17 One of my favorite examples of a children’s book trailer using misdirection as the approach. No wonder this trailer has been viewed over 78,000 times. This child’s book trailer leads you to believe it is an adult story then presents the preposterous plot. All of the video footage is
Shark vs Train – Chris Barton and Tom Lichtenheld Read More »
Living Underground – a novel by Ruth E. Walker from Empty Cup Media on Vimeo. Lead: 48 Excite: 19 Amaze: 17 Direct: 10 This literary trailer informs about the time to set a basis for understanding the plot. Strong use of historical footage. Music overlays the narrative. While the trailer has a literary feel, it
Living Underground – Ruth E. Walker Read More »
Lead: 10 Excite: 97 Amaze: 7 Direct: 14 My first reaction to this video was that it was not a trailer at all but a tutorial. Then I thought about it and realized I was wrong. Kevin does a rolling commentary on his protagonist as he draws. The drawing technique is easy to follow and
Neil Flambé – Kevin Sylvester Read More »
Lead: 9 Excite: 86 Amaze: 8 Direct: 47 Humorous animated trailer created completely by the author. At 2:30 it is on the long side but 47 seconds are spent on the praise and directive so the real body is 1:43 which is still long. The directive is unusual. It begins with a brief statement on
Schrödinger’s Caterpillar – Zane Stumpo Read More »
Lead: 7 Excite: 44 Amaze: 5 Direct: 7 Wonderful kid’s book trailer spoofing kids perception of books. Simple animation. Lead Analysis Lead “What do ya have there? It’s a book.” Excite [interest] Build on the running gag with questions such as “Do you scroll down? No, it’s a book.” Amaze [hook] “It’s a book –
It’s a Book – Lane Smith Read More »