Created Nov 12, 2014 – May 2021 22,873,767 views While not a book trailer, this TV ad works on several levels. First the subject is topical as it is the 100th anniversary of WWI. The video is based on historical events but the story is made-up to encapsulate a series of these meetings. The […]
Sainsbury’s OFFICIAL Christmas 2014 Ad Read More »
Created: Sep 2, 2014. May 2021, over 1.4 million views Lead: 0.4 Excite: 20.9 minutes Amaze: 3.3 Direct: 0.6 This trailer was written in 2014. The technical data is dated to cameras of that time but the trailer approach is still as valid today. It is very unusual to see a 25 minute book trailer. It is
Canon vs. Nikon – Tony Northrup Read More »
An Introduction To My Thesis on Rollin White, Smith & Wesson and the American Firearms Industry from Michael Helms on Vimeo. Lead: 5 Excite: 145 Amaze: 20 Direct: 10 This trailer was created to summarize a university thesis for the Society for the History of Technology Three Minute Dissertation Video Contest. The structure is classic
Rollin White Thesis – Michael Helms Read More »
Lead: 6 Excite: 36 Amaze: 15 Direct: 13 This is a nice trailer building on CSI and other forensic science themes using historical cases. Good use of music and x-ray and historical images. The trailer hits a target audience of both the teacher as well as the student. A nice example of a subject matter
Bones Never Lie – Elizabeth MacLeod Read More »
Lead: 22 Excite: 1:59 Amaze: 8 Direct: 9 Good example of a Reputation-Brand trailer. The “Dummies” series from Wiley has a specific book structure that has been tuned with time. It is proven and respected. This trailer introduces the content of the book through the author describing the contents of the book. Emphasis on complete
Raspberry Pi For Dummies – Sean McManus, Mike Cook Read More »
Lead: 18 Excite: 80 Amaze: 7 Direct: 17 This memoir uses a fiction cinematic approach for the trailer. It leads early with the author’s reputation but then focuses on his spiral down to crisis and the decision to do road trips with his father in his motor home. The trailer was produced but Film-14 which
Hotels Hospitals and Jails: a Memoir – Anthony Swofford Read More »
Lead: 8 Excite: 35 Amaze: 23 Direct: 22 Powerful trailer using custom video of models with coloured facial bandages attached to their faces. Lead Analysis Lead Power words and drawn images of addictions: Drugs, Abused, Gambling… (Grab viewers attention) Excite [interest] Youth with coloured facial bandages on faces with dark background music, background video and
Hooked: When Addiction Hits Home Read More »
Lead: 7 Excite: 220 Amaze: 7 Direct: 13 An interesting long trailer at 4:07. Using time-lapse video and animation to introduce this nonfiction book. I find this trailer long but it does hold my interest. Very interesting use of a whiteboard. Time-lapse video of drawing on a white board Length: 4:05 but holds your interest
Where Good Ideas Come From – Steven Johnson Read More »
Lead: 6 Excite: 33 Direct: 8 This is my favorite book trailer about a book store. It is proof you don’t have to spend a lot of money to create a compelling trailer. While not a book trailer it is about books and too cool to ignore. This is a good example of a viral
Bookmans does Book Dominoes Read More »
Lead: 15 Excite: 49 Amaze: 14 Direct: 28 To This Day – For the Bullied and the Beautiful by Shane Koyczan Powerful trailer based on a slam poem by Shane Koyczan who performed at the Opening Ceremonies of the 2010 Winter Olympics. The original version of the poem is also on YouTube and has
To This Day – Shane Koyczan Read More »