The Girl in the Steel Corset – Kady Cross

Excite: 35 Amaze: 7 Direct: 7

Teen trailer using a plot-line approach. It is interesting that the content of the trailer is different than the back jacket description. (See Publisher Overview below)

The CGI graphics give a level 3 feel while only describing the book with titles.

Lead Analysis

Lead No lead. The steampunk image could be argued as the lead.
Excite [interest] Strong visuals and building music.
Amaze [hook] Headline from the newspaper.
Direct [directive] Book cover and website.

Trailer Arc

Trailer starts with the setting, then focuses on the ordinary world. It then moves to the protagonist and then the act one crisis.

Publisher Intro

In 1897 England, sixteen-year-old Finley Jayne has no one…except the “thing” inside her When a young lord tries to take advantage of Finley, she fights back. And wins. But no normal Victorian girl has a darker side that makes her capable of knocking out a full-grown man with one punch.

Only Griffin King sees the magical darkness inside her that says she’s special, says she’s one of them. The orphaned duke takes her in from the gaslit streets, against the wishes of his band of misfits. And Finley thinks she might finally be a part of something, finally fit in—until a criminal mastermind known as the Machinist threatens to tear the group apart…

Author: Kady Cross alterkate.com Twitter@alterkates
Publisher: Harlequin harlequin.com