Lead: 6 Excite: 30 Amaze: 24 Direct: 15 Strong use of stills with CGI special effects to create custom video look. Powerful music and provocative titles. Leads with this is book two in a series and reinforces the series in the directive. The level of CGI gives a live-action video feel but the trailer only […]
The Eternity Cure – Julie Kagawa Read More »
Lead: 39 Amaze: 10 Direct: 22 The book deals with a tough subject, the death of a adult as it pertains to a young child. Like the subject the trailer is gentle and caring. Like the other Strauss House Productions trailer, the images are from the book. Each picture is shown with a Ken Burns
The Copper Tree – Hilary Robinson, Mandy Stanley Read More »
Lead: 5 Excite: 6 Amaze: 11 Direct: 5 Nice simple trailer with strong music, still images with Ken Burns effect and flying titles. Punchy and quick. No fancy effects. The core of the trailer only uses 7 words and haunting images and music. Looks like it was done with Apple iMovie. All of these effects
The Back Road – Rachel Abbott Read More »
Lead: 10 Excite: 27 Amaze: 27 Direct: 29 This is a richly illustrated children’s book about two boys and their experiences in the First World War. The trailer shows a series of watercoloured paintings from the book always sweeping using a Ken Burns effect to give motion. Strong narrator with background music of a treble
Where The Poppies Now Grow – Hilary Robinson, Martin Impey Read More »
Lead: Excite: Amaze: Direct: Starts off with a rating from the Book Trailer Association of America which does not exist. Quickly you realize the trailer is humorous spoof. The video got a lot of press when it was released. Book Trailer Association of America – no such thing. Looks official Plays on trailers characteristics Makes
Suck on This Year – Denis Leary Read More »
Excite: 24 Amaze: 6 Direct: 7 Brilliant little trailer in its simplicity. Love that the indication the plan has failed is sound effects and the bird flying away. Found this trailer on www.bookreels.com Lead Analysis Lead None Excite [interest] Bold graphics combines with simple animation and music. Setup is obvious. Sound effects add. Amaze [hook]
Shh! We Have a Plan – Chris Haughton Read More »
Crearted Mar 15, 2010 – May 2021 – 702,691 views Lead: 45 Excite: 73 Amaze: 6 Direct: 14 notes Lead Analysis Lead Cliché soldier recruit pep talk building up to the line “Are you ready?” Excite [interest] Then the reveal that the students are girls with absolutely no fighting prowess. Build as the girls progress
Pride and Prejudice and Zombies: Dawn of the Dreadfuls – Steve Hockensmith Read More »
Lead: 5 Excite: 49 Amaze: 7 Direct: 3 Plot summary approach with stock photos and video and 300 Monks music. Creates a strong package. The premise of the book is appealing. The author is a frequent blogger with advise based on her experience. I discovered 300 Monks music on her site. Large song collection and
Pentecost – Joanna Penn Read More »
Lead: 30 Excite: 80 Amaze: 5 Direct: 18 Strong cinematic trailer for an “out of the box” book. The co-author Marcus McSorley is the protagonist’s son and a professional actor. His screen experience shows in the trailer. Marcus is confident and interesting. Although a non-fiction biography, the book is pitched like a novel. The
Out Of The Box – Julie McSorley and Marcus McSorley Read More »
Two different trailers for the same book from the same publisher in United States and Canada. The content is basically the same message but a different approach was taken in each. The trailers are level 1 trailers with basic animation. Random House US Random House Publishing Group. Lead: 23 Excite: 18 Amaze: 10 Direct: 5
I Am Half-Sick of Shadows – Alan Bradley Read More »